Don’t write a word until you’ve read this.
If you’re thinking about trying out some PR for your organisation, here’s a great place to start: a free guide to creating, targeting and sending your first press release.
Written by Mary Whitehouse, with input from working journalists and PRs, this 16-page e-book gives you the lowdown on creating a press release the media will want to use, with insider info on achieving and sharing coverage.
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