Thoughts, ideas and inspiration in no particular order.
What would be your specialist subject if you were a contestant on Mastermind? Mine would be ‘general knowledge’. With more...
Turns out there's a rule that makes sure you get your adjectives the right way round, and It's called Order Force.
How to make a complex point in a simple way
You want people to find their way round your website? Don't make them hack through a forbidden forest.
How a tweet from a Guardian journalist set me off on a voyage of discovery into Gen Z-speak
How to write, format and send a press release so it will be picked up by the media
One of the biggest decisions a freelancer faces: to be a sole trader or form a limited company. A post outlining the pros and cons.
Stock photos are fine to use in your online content, right? In most cases, sure - but check for the 'editorial use' clause. A guest post by US investment writer Wendy J. Cook.
Does the thought of a new website for your business make your eyes glaze over or send you screaming for the hills? If so, fear not. Here are ten questions to ask (with answers) before you even start.
Do you spend time you can't afford writing your own website and sales brochures because you imagine your product or service is too complicated for someone else to do it? Try hiring a professional copywriter - you'd be surprised how much we can understand.
GDPR is designed to harmonise EU data regulations and protect individuals from companies misusing their data. Get it wrong and it could result in big fines. Here's how to make sure you keep on the right side with your email marketing.
Is it even a day if it's not an official awareness day? Blue Monday might be one of the most miserable - but there are loads more that will make you smile, like World Naked Gardening Day and Talk Like A Pirate Day.
If you're thinking of starting a copywriting business - or any freelance business - there are a few things it would be REALLY helpful to know before you begin. Luckily for you, I've summarised them in this handy top tips article.
If you're trying to persuade technical people to buy something, should you speak to them in technical language? Or is it better to talk like a human?
Why you should remember to engage your brain and check what you're writing before you post about your brand on Twitter.